Word Crafters Copywriting and Marketing |

CAT | General

Several years ago I was listening to a speech by the late Gene Schwartz, a great copywriter.  He had spoken to people at the Philips Publishing Company in 1993.  During his talk Gene mentioned a time management technique that caught my attention. A Simple and Powerful Time Management Technique This technique was so simple.  I […]

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Pause for a moment.  Look around you right now. What do you have right there within your reach that was designed to make life easier for you? If you are like me, you have either a desk top, a lap top or net book computer.  I know that you have one.  Otherwise you would not […]

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Jan/10

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A New Year and A New Decade

It wasn’t until sometime this past week that I realized that in addition to starting a New Year on January 1st we also would be starting a New Decade. As I thought about that, I reflected on the past decade and I Was Pretty Shaken. I can remember as we approached January 1 of 2000 […]

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